Knowing How To See

This creative thinking strategy focuses on getting the individual or group thinking in new ways. with new parameters and in entirely new situations. Oftentimes people focus too much on one simple goal and forget to see the bigger picture. This strategy aims to state the same problem in as many ways as possible in order to obtain as many perspectives as possible and ultimately come up with an appropriate solution.

For the implementation of this first critical thinking strategy I will use the "Questions" tool. The whole point of it is to question everything and to ask any and all questions tat may come to mind, no matter how absurd or even child-like. These questions aware then separated into four different color groups: red, green, yellow and blue.
Blue questions serve the purpose of being "hopeful and optimistic", Yellow questions are "neutral and objective", Green questions are "fertile and creative" and Red are "Negative and sometimes unfeasible".

In the context of Costa Vida attempting to attract more costumer to their location:

Blue Questions:
How can we drive more customers to our location?
Is there any new flavor we can experiment with?
Should we offer discounts or offers?
Should we give students a reward?

Yellow Questions:
What is the culture of the company like?
What are our current revenues?
What costs are we incurring?
What is our marketing budget?

Green Questions:
What if we create a rewards program for our customers?
What if we expand on our current marketing budget?
What if we make costumer experience a priority in the store?
What if we dress people a tacos and burritos and have them walking around campus giving out coupons to people?

Red Questions:
Is there anything we are doing wrong?
Are we overspending in our budget?
Is our service to our customers innapropriate?

Results:
After incurring all these questions, I have come to the solution of improving the marketing budget in order to allow for word of the restaurant to get around. What we ultimately want is to expand the budget so that it will allow us to create a rewards program that will attract new customers while also increasing customer retention and loyalty.